pinpoint targeting that no other platform can match. most people don't use it properly.
Search query (Sales Navigator):
Job title: [TITLE 1] OR [TITLE 2] OR [TITLE 3]
Company size: [RANGE, e.g. "51-200"]
Industry: [YOUR TARGET INDUSTRY]
Geography: [REGION]
Changed jobs: Past 90 days (optional, new hires are more open to change)
Why it works: Boolean search with multiple filters narrows from millions to hundreds of perfect-fit prospects. Adding the "changed jobs" filter catches people in their first 90 days, when they're most open to new tools and vendors.
Customise: Stack filters based on what matters for YOUR offer. The more filters you add, the smaller but higher-quality the list.
Before/After:
"VP Sales" United States("VP Sales" OR "Head of Growth" OR "Revenue Operations") AND ("SaaS" OR "B2B Software") company-size:51-200 changed-jobs:past-90-days geography:"United States"Search query (Sales Navigator):
1. Find prospects who recently posted about [YOUR TOPIC]
2. Filter by job title + company size
3. Cross-reference with "Recently Active" filter
Why it works: People who post about topics you solve are engaged and visible. They care enough to share their opinions publicly.
Customise: Use Sales Navigator's "Posted on LinkedIn" filter combined with keyword search to find prospects who recently talked about your problem space.
Tool stack: Sales Navigator for targeting → Apify or Aircall for scraping → ICPS or Apollo for email verification
Pro tips: