this isn't a theory document. every section gives you a prospecting method with ready-to-use search queries, the exact tools to run them, and the personalisation angle for your outreach. pick the method that fits your offer, copy the queries, plug in your details, and start building your list today.

the golden rule: intent beats volume every time. a 200-person list filtered by buying signals will outperform a 10,000-person list filtered by job title. these methods find people who are actively showing signs they need what you sell right now.

start with 2-3 methods. combine a high-volume method (Sales Navigator, Google Maps) with a high-intent method (Comment Scraping, Funding Alerts) for consistent pipeline.